• May 18, 2024

The Philanthropic Impact of Tieks: Kfir Gavrieli’s Commitment to Social Change

Tieks, the renowned ballet flat brand, has become a symbol of both style and philanthropy under the
leadership of CEO Kfir Gavrieli. Gavrieli’s innovative approach to business has
not only propelled Tieks to great success but has also allowed the company to
make a meaningful impact on the lives of underserved women around the world. 

Gavrieli’s forward-thinking decision to establish Tieks as an online-only brand in 2008
was a bold move that paid off. By bypassing traditional brick-and-mortar
stores, Tieks was able to develop a direct relationship with customers,
gathering valuable feedback and insights. This customer-centric approach,
combined with strategic use of social media platforms, helped Tieks create a
strong online presence and attract a dedicated following. 

But Tieks’ success extends beyond just fashion. Kfir Gavrieli has implemented
a groundbreaking philanthropic strategy that is deeply intertwined with the
brand’s identity. Through the Gavrieli Foundation, Tieks has become the largest
lender to the micro-lending platform Kiva, providing over $10 million in
micro-grants to support female entrepreneurs in more than 70 countries. By
empowering women to start and grow their businesses, Tieks is creating
long-term solutions to global poverty and inequality. 

The philanthropic focus of Tieks has not only resonated with customers but has also earned the
brand recognition and accolades. Tieks was honored with the Forbes Most
Innovative Consumer Brands award, further solidifying its reputation as a
socially conscious fashion brand. 

The recent initiatives spearheaded by Kfir
Gavrieli
, such as fundraisers for Ukrainian refugees and support for Israel, demonstrate Tieks’
commitment to standing up for causes that matter. By activating its online
community and leveraging its influence, Tieks has been able to make a
significant impact and inspire others to join the movement for positive change. 

In conclusion, Kfir Gavrieli’s leadership has transformed Tieks from a successful fashion brand
into a force for social good. By combining innovative business strategies with
a genuine commitment to philanthropy, Tieks is not only revolutionizing the fashion
industry but also making a tangible difference in the lives of women worldwide.
As consumers, we can feel proud knowing that our support for Tieks goes beyond
just buying a pair of flats; it contributes to a larger movement towards a more
equitable and sustainable world. Visit this page on LinkedIn, for additional information. 

  

Follow Tieks’ twitter page on https://twitter.com/tieks